-By Adam Witmer-
My family and I have recently started watching a show on Netflix called Man vs Food. While the show follows a goofy host trying to win eating challenges in restaurants throughout the country, it also features some of the best and most unique restaurants you can find.
Of all of the restaurants featured on the show, there was one that absolutely stuck out. It was a doughnut shop.
Read MoreWhen I started my photography business more than a decade ago, I was amazed by the support I received from family and friends. Sure, I offered a great product at a great price, and had a great funnel to get new clients, but the support of friends was amazing.
As I have been building this blog over the last few years, I realized that I did not have that many supporters. It really wasn't because they didn't want to support me. It was because I
Has something ever backfired on you because you made it too innovative or too complex?
When I first started my photography business, I wanted to get some excitement going among my friends and various networks. Since this was before I knew anything about internet marketing, I advertised my new services through a traditional marketing channel: a postcard advertisement.
Read MoreI like to think of myself as a decent negotiator. The reality, however, is that I don't negotiate very often and could easily refine my skills.
A few years back, I needed a new car and was determined to negotiate a great deal. This was the first time I had tried negotiating, so I...
Read MoreI was having lunch with my friend, Matt McWilliams, and I was sharing with him how I had just finished an "epic" blog post. I was really excited. I had written the post as a brainstorming session on how private community pools could expand or grow their pool membership and felt I had a ton of value to offer.
The post was nearly 3,000 words long.
Matt kindly looked at me and said, "Sorry, but I...
Read MoreWith so many resources available to help our businesses, it is often difficult to find one that provides a great value at a good price. Thankfully for me, I have found such a resource in Platform University by Michael Hyatt.
Now, I don’t expect that all of you are going to jump into Platform University - that is not my intention at all. Frankly, Platform University isn't really designed for many of my readers as it is a resource for those building online businesses, which is something I am doing with this site and my business.
The reason I am writing this article is that I wanted to take this opportunity to dissect the inner workings of this membership site I have been a part of for nearly two years and break down why it has been so valuable for me. My hope is that you will be able to take away a few business hacks (summarized at the end of the article) that Michael Hyatt has used in Platform University and be able to apply them to your own business.
Read MoreWhy in the world would anyone want to network with their competition?
Especially when the competition may discover a key business competitive advantage, steal a major customer, or poach a prized employee?
We all understand the importance of networking in our personal and professional circles but yet we often hesitate when networking with our competition.
But we understand that business, jobs, and even friendships come from people - not products, ideas, theories, experience, or services. People are at the heart of any company and connecting with them is one of the most important things a business owner can do.
Read MoreHate is an amazingly strong word.
Sometimes we are conditioned to it, but when we think about the word, it should cause us to take note. By definition it means “intense or passionate dislike.” And if someone uses that word regarding an organization, then it is probably worth taking note.
Read MoreWhen I first started working in the financial industry over a decade ago, the bank that I worked for talked about making their products “sticky” for their customers. They explained that the more products we sold, the stickier our company would be for them and the harder it would be for them to leave. Stickiness was their main customer retention strategy.
I now fully understand what they mean and why they focused on "stickiness." In fact, I still bank with that organization even though I haven’t worked there in nearly a decade.
But why? Because the services I have with them truly are sticky - it would be a major headache to switch banks.
Read MoreI made a mistake this week. I made two assumptions that were completely wrong.
I am not typically one to make assumptions, but I was a bit off my game this week and fell into the trap I had been warned about many times over the years: "When you assume, you make an ass out of u and me."
Read MoreWhy do some restaurants struggle while some thrive?
This question is loaded with variables, of course, but the reality is that some restaurants just know how to do business better than others.
Fortunately, there are several tricks of the trade and somewhat unique innovations that every struggling business should consider before rolling up its doors and closing.
The following three hacks can have a huge impact on any restaurant - struggling or not:
Read MoreWith all of the allergies kids must deal with, schools are faced with an amazing challenge: managing all of these allergies.
From school lunches, to class parties, to special food sales and candy treats, the schools must be careful to ensure that each allergenic child does not receive a dose of her poison while on school time.
Typically, schools ensure that all of their teachers are trained and know what to do for children with allergies - if there happens to be a child with an allergy in the classroom. But what if there was an easier way?
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